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This web site had the following in the homepage, "951 Estes Court, Schaumburg, IL 60193." Our analyzers noticed that the web site stated " Your browser does not support the video tag." The Website also said " Fox Sprinkler Supply is dedicated to offering the highest level of service and quality products to the fire sprinkler industry. Is to make our customers purchasing needs as easy and worry free. We have a knowledgeable friendly staff. To take your orders, keep you informed. Of new products and accurately process and pack orders. We understand our customers needs,." The website's header had fire sprinkler systems as the most important optimized keyword. It is followed by back flows, valves, and pipe fittings which isn't as highly ranked as fire sprinkler systems. The next words foxsprinkler.com uses is pipe. fire control systems was included and could not be understood by search parsers.